Finish the Race Attitude: How to Make it Work for you in 2018

Posted by martin.parnell |
Finish the Race Attitude: How to Make it Work for you in 2018

What is a “Finish the Race Attitude”? Well, Attitude is defined as “A way of feeling or acting toward a person, thing or situation” and “Finish the Race”, is getting things done!

In this blog I want to talk about the three steps to having a “Finish the Race Attitude”: Goal Setting, Goal Execution and Goal Completion. 

Yogi Berra, baseball legend, said — “We're lost, but we're making good time.  Is that how you feel about elements in your business? Zig Ziglar, Speaker and Author said “You need a plan to build a house. To a build life, it is even more important to have a plan or goal” and the key to successfully achieving that goal is to write it down. 

Dr. Gail Matthews, a psychology professor at the Dominican University in California, recently studied the art and science of goal setting. She gathered two hundred and sixty-seven people together — men and women from all over the world, and from all walks of life, including entrepreneurs, educators, healthcare professionals, artists, lawyers and bankers. She divided the participants into groups, according to who wrote down their goals and dreams, and who didn’t.

She discovered that those who wrote down their goals and dreams on a regular basis achieved those desires at a significantly higher level than those who did not. In fact, she found that you become 42% more likely to achieve your goals and dreams, simply by writing them down on a regular basis. So for those of you that do write down your goals ask yourself these questions:

Do you review them monthly? Do you review them weekly? Do you review them daily?

Why daily? The key is to look at what you are doing on a daily basis to see if it’s aligned with your goals. If it is great, if it’s not then ask yourself “Should I be doing this?”.

So remember: In Goal Setting: Write it!

The Second Step I want to talk about is Goal Execution. Fine, so I’ve written my goal down but it’s so big, so over-whelming I just don’t know where to start. As the old saying goes “How do you eat an elephant, one piece at a time”. In 2010 I undertook to run 250 marathons in one year. Initially, the excitement of the challenge and the fact that I had people join me on the run kept me going however after a few months the excitement and the people disappeared. 

It wasn’t so much a physical challenge as a mental one. I was running 5 marathons a week and by mid-year I was literally running on empty. I remember waking up at 5.00am after running 4 marathons that week. The rain was pounding on the bedroom window and I just wanted to stay in bed, have a cup of tea and read the newspaper. The only way I could face the day was by “Chunking it down” in 10 minute blocks. 

I got up and in the first 10 minutes had a tea and breakfast. Then, for the next ten minutes, I’d go and just dress up in running gear, no harm in that. The rain was still pounding down. Next, I’d get in my car and take a ten minute drive to where I would start my run. This was the difficult 10 minutes. I’d then say to myself “Martin just go and run for 10 minutes, if you don’t like it then turn around and come back”. 

Well, after 10 minutes I was out there and turning around was not an option. Chunk it down. Use the technique on anything you’re tackling: Blogs, newsletter, cold calls and even writing a book. 

I’ve had two books published, MARATHON QUEST and RUNNING TO THE EDGE and each have between 65,000 to 70,000 words. By chunking it down to 500 words a session and setting aside time each day to work on it, the manuscript was completed in six months. Could I have done it quicker? Possibly, but the bottom line was got it done. The power of consistent action cannot be over emphasised. 

So remember: In Goal Execution: Chunk it! 

The third step I want to talk about is Goal Completion. At the end of the day you’ve either successfully completed your goal or you haven’t. One of the hardest things is to take on something and it doesn’t work out. 

In 2013 I set a goal of running the Calgary Marathon while attempting to set a Guinness World Record for the fastest time in full lacrosse gear. The purpose being to raise $10,000 for the humanitarian organization Right To Play. The rules stipulated that it had to be under 4 hours and I had to wear a helmet, elbow pads, shoulder pads, and gloves while carrying a lacrosse stick and ball. 

On race day the temperature started at 15C and increased to 20C. My black helmet, probably not the best colour, became an oven. I started to overheat and my heart rate went through the roof. Up to the 38 km marker my pace was on target but then the wheels came off. I was dizzy and my legs went to rubber. I crossed the line at 4 hours 18 minutes and they rushed me into the medical tent. 

Nelson Mandela says “I never lose, I either win or learn”. So what did I learn? Well, it was probably one of the stupidest goals I’ve ever set however from a fund raising point of view it was a success. I think I got a number of “Pity Donations”. The temperature had done me in and there wasn’t a lot I could do about that. Sometimes when you take on something and given it your best shot it still doesn’t work out. The key, accept and move on. 

That’s why, when we do have successes, it’s so important to celebrate them along the way. This year I facilitated a number of workshops for indigenous men and women in Morley on “Unlocking your Potential”. We talked about Goal Setting and Goal Execution and then shared our thoughts on celebrating on Goal Completion. 

Some of the things they would do included: Have a steak dinner at Montana’s with friends, have a BBQ with supporters and friends, show certificate, take family to Disney World, house warming party, go mud bogging with truck, go camping with friends, have a special gathering, share with others. The key is share your successes. 

So remember: In Goal Completion: Celebrate it! 

In finishing, I want to leave you with 3 “It’s”. In Goal Setting, Write it; in Goal Execution, Chunk it and in Goal Completion, Celebrate it. 

If you follow these three steps then you will well on your way to having a “Finish the Race Attitude" and an incredible 2018.

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